Launch of the CryptoFiat online exchange

Before the project, the customer had only an offline exchange point. There was no website, online presence, or digital customer acquisition channel.
The business was completely tied to manual communication and physical location, without the ability to scale and build trust from a new audience.

Project objectives:

• launch an online channel to attract customers
• to package the service into an understandable digital product
• receive exchange requests through the website
• create a foundation for business scaling

A small but complete product:
a public platform with a user interface for processing exchange requests.

We implemented the turnkey project from the front-end:
we adjusted all the screens according to the finished design, integrated and configured the Main Premium plugin, adapted the site to all devices, implemented the business logic of the exchange, enabled SEO optimization and prepared the project for production.

The main difficulty was adapting the finished design to the limitations of the plugin and customizing the logic for real exchange scenarios. It was also important to ensure stable operation in the financial niche, where the reliability requirements are higher than those of conventional landing pages.

It was:

• offline point only
• lack of a website
• manual communication
• The zero digital funnel

Become:

• a full-fledged online platform
• the flow of applications through the website
• A digital product instead of a physical point
• the basis for business scaling

The project was implemented quickly by using a ready-made engine without excessive custom development.
The focus was on product launch and time-to-market, rather than over-complicated architecture. This allowed the business to go online with minimal risks and costs.

The platform has been successfully launched and is in production.
The site is stable, regularly updated and maintained.
The client is satisfied with the result, the cooperation continues — we are making improvements and participating in other projects.